Wednesday, June 15, 2011

Creative advertising: thinking outside the box.

There are so many different marketing strategies that can be used to brand businesses in a number of ways. But what makes them different at first sight? Maybe an attractive logo, a nice color and a visually stimulating design. What makes them well known in the world? There is one word for that and is called advertising. Advertising plays a vital role in any successful organisation and is often the stepping stone to getting your brand "known", or remembered. 
There are a lot of ways to advertise your products and get on the market and there are a lot of variables that must be considered when you want to share your product to a specific audience. A very important role is also played by outdoor advertising - essentially any type of advertising that reaches the consumer while he or she is outside the home. 
I've put together for you a little showcase of my most memorable creative outdoor advertising campaigns that inspire me to think outside the box in my own professional career.. 
















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